Shenzhen Kecai adds further new press to its ROLAND fleet

Numerous mainland awards and honors earned over the years, including a place among the “Top 100 Printing Enterprises," have made Kecai a familiar name in the Chinese printing industry.

Kecai refers to Shenzhen Kecai Printing Company Ltd., one of the five major subsidiaries of Brilliant Circle Holding International Limited, the industry leader in China's cigarette packaging industry. The company is also the production base for commercial books and high-end packaging products intended for the international market.

Specializing in the design, development, production and sales of tobacco packaging in China, Kecai has an annual production capacity of 2 million large cartons of middle- to high-end cigarette packages.

Kecai is innovation-oriented and technologically driven. It believes in “leading the trend through technological innovation, winning the customers with excellent quality, and seizing the market share with differentiated services.” Innovative management models and the world’s most advanced printing technologies have driven Kecai’s phenomenal growth.

Since the company started operation in 2003, Kecai has been using a number of ROLAND 700 LV HiPrint presses for topnotch production and greater efficiency.
“ROLAND 700 HiPrint has contributed a lot to the great success we have achieved over the years,” says Mr. Peng Guoyi, the company’s General Manager.

To further build the Kecai brand name and strengthen its core competitiveness, the company recently bought an additional eight-color ROLAND 700 with coating module and UV system press. This move will bolster its efforts to achieve environmentally friendly production. Moreover, Kecai will enjoy the usual advantages that come from having a ROLAND press: increased production capacity, stable and premium print quality, and reduced production cost.

“Over the years, everybody at Kecai, including management and the operators at the front line of production, have become familiar with ROLAND 700 LV HiPrint,” Mr. Peng says. “Its reliability, stability and durability guarantee quality products and low cost. We are really convinced that this press is the best choice for our high-end tobacco packaging sector.”

With the addition of another ROLAND 700 LV HiPrint, Shenzhen Kecai confidently marches towards its goal of becoming one of the world’s first-class packaging printers.

A brand-new eight-color ROLAND 700 with coating module and UV system press start the production successfully in Shenzhen Kecai Printing Company Ltd.

Production base of Shenzhen Kecai Printing Company Ltd.

About Manroland Sheetfed
Manroland Sheetfed GmbH is a leading German producer of sheetfed offset litho printing presses. Founded in 1871, the company is one of the oldest producers of printing presses in the world. Today the company has its own subsidiaries in over 40 countries and is a global watchword for supreme quality and reliability. Manroland Sheetfed GmbH is a wholly owned subsidiary of the privately owned UK engineering group, Langley Holdings plc.